Bhilight
Brand identity design
Brand Identity Design For an award-winning design company in India
Client: Bhilight
Innovative Lighting, Crafted with Technology
Bhilight is an award-winning design company that is riding the 3D printing wave to create innovative lighting in India. They offer designer lighting that is modern, easy to customise, and at the forefront of digital design and fabrication. With an innovative use of materials, processes (3D printing), and refined aesthetics, Bhilight is distinctly different from the mainstream. Our eclectic, emotive, and environment-friendly products are proudly designed and made in India.
Bhilight’s brand identity draws inspiration from the foundational concept of 3D design tools—the three axes that form the basis of digital creativity and the inception of 3D printing. A single plane is extended to transform it into a distinctive 'b' shape that conveys both the essence of Bhilight and the precision of 3D design. This dynamic, chiseled 'b' embodies the commitment to innovation and excellence. The typography follows this chiseled aesthetic, ensuring a cohesive and impactful visual identity.